The branding website and marketing audit is a first stage of work on the KPI growth marketing journey for your business.

Here we review everything you’re currently doing with your current brand and business. We review all channels, your web presence, your brand experience, any marketing efforts to date and similar.  This gives us a full sense of what is working, what is missing, what needs adjustment, and more to help us align your activities with best practises and improve upon your lead generation, sales conversions and more.

(This product is best suited for existing brands who are looking to improve. If you are a new brand then we suggest starting with our branding and marketing plan).

In the branding journey, the third step in the KPI growth marketing process, we take everything we’ve learned from the audit and what’s working and what isn’t, everything we’ve defined in the brand and marketing plan, and start bringing it all to life.

Here we will create your world class online brand with and for you. This full brand package includes elements like your logo, target audience persona, tone of voice, branding guidelines and more to ensure you have a consistent and compelling brand presence across your entire customer experience. 

In this fourth step of your growth marketing journey will enter into the website, design and development phase. Here we are building the online experience of your brand for your customers. This is your e-commerce website. This is where all of your leads will be directed through your multiple marketing channels, and where they will embark on their deep customer journey through your products and services to complete their purchases and begin their own journeys with you.

In this stage we design the layout structure of your website and build it out completely. This includes all pages, imagery, and website copy. Our goal is an engaging web presence that converts leads into sales, can handle purchases automatically, and can scale as your audience grows.

In the sixth step of the Kaypieye Growth Marketing Journey, we begin your marketing campaigns.  This is the phase where we allocate a consistent monthly marketing budget alongside our monthly management services to market your business on a consistent daily and scalable basis.

In this phase, we will develop and deploy your campaign and monitor your performance to optimize and improve your ROI. This phase can be continued on a monthly basis.